The French carmakers are struggling to convince the stock market despite strong results and promising new models, preferring investors since the beginning of their German competitors.
Titles PSA Peugeot Citroen and Renault have lost 1.3% and 2.7% since 1 January, while BMW has jumped 55%, 64% of Volkswagen and Daimler by 42%.
As part of its quarterly results, BMW wins 4% Thursday afternoon and brought in its wake the entire European car signs the largest increase sector, which had not occurred the week at last accounts of Renault and PSA, yet robust.
Daimler has a market capitalization of 43.5 billion euros, Volkswagen and BMW 34 billion 26 billion.Renault weighs only about ten billion in stock and PSA about five billion.
"The French builders, very dependent on volume, are penalized by the fears that now surround the market with the disappearance of the scrappage scheme", says Kristina Church, an analyst at Barclays Capital."Nobody really wants to invest in these values as the horizon of the second half of 2011 and will not be more clear."
"The Germans, however, the presence of an upscale offer a strong position earlier in the emerging markets are positive for margins, hence the preference of investors."
Barclays Capital, to "underweight" on the two French groups but to "overweight" on BMW and VW, filed Monday for preferred values of analysts, on the basis of the estimates I / B / E / S. Renault arrives in fourth place, while the third six months earlier, and PSA advanced to fifth place when he was second earlier.
The leading trio is exclusively Germanic.BMW is the preferred value, affirmative action comes from Volkswagen and Daimler comes second to third place.
ALWAYS ON DOUBTS ON THE REST OF THE YEAR
This partly explains the suspicion that PSA has signed the largest drop in the CAC 40 last Wednesday, giving up 4% on the day it released interim results good. Friday, showed that Renault is its strength, which did not prevent long hesitation before the title is moving upward to close with a gain of 1.75%.
Action PSA also a victim of profit taking after rally seen since late May, is penalized by the uncertainties surrounding the position of mid-range group.Morgan Stanley also prefers Renault, although the bank regrets that it, unlike PSA, has not yet been set a target of annual profit and has merely a forecast of cash flows.
"The common perception is that you can not make money on cars simple and small.This assumption may no longer be true that decade it ", says Morgan Stanley.
The difference in treatment between the French and Germans are also due to a time lag effect "scrappage" which has enabled the sector to weather the storm.
In Germany, where support has disappeared in September 2009, the market has been adversely affected early in the year, while in France, their gradual disappearance is felt that in recent months.
THE FRENCH EXPECTED TO TOP WORLD
Daimler and BMW shares have gained 40% and 50% in 2009, while PSA and Renault have almost doubled their course.
As for Volkswagen, Europe's number one, he has won more than 70% in stock last year.
If we compare the performance since late 2008, the contrast between the two sides of the Rhine becomes less striking: BMW has won more than 100% Volkswagen 93.5%, nearly 94% PSA and Renault over 90%. Over the period, Daimler took 56.5%.
Despite regular incursions of the French – the Latitude Renault and Peugeot 508 are the latest examples – the segment of large high-end road is the prerogative of the German trio BWM, Audi (Volkswagen) and Mercedes (Daimler). Manufacturers Hexagon will therefore still to convince investors that their strategic choices are viable and that the success of the Mégane, Duster, C3 and 3008 will be achieved sustainably in their accounts.
The Paris Motor Show in early October in Paris, they provide such an opportunity.After two shows at the American held in late 2009 and early 2010 by PSA for the presentation to analysts of its new strategic plan and the new image of the Peugeot brand, it was the turn of Renault to unveil its future strategy in February 2011 .
"Analysts are always fond of presentation that management anticipates," said Kristina Church. "They like to be told of strategy whatsoever."